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NEWS
Guitar World, 12/04 - High-Wire Acts

Ever since George Lewis invented the high-end guitar cable, his George L’s
products have been the choice of famously particular players, including Eric
Johnson… Players an cut the cable to their exact requirements and attach any
of three rock-solid plug varieties in under a minute. Non-plated brass plugs
deliver the most organic and balanced tone. The gold plated plugs provide
some bloom and midrange harmonic brilliance in the mids, while the nickel-
plated connectors produce maximum treble attack and presence.

While these plug choices alter the nuances of tone, the cable’s basic sound
remains the same-an upper mid accent that matches the guitar’s natural
voice, with rattlesnake-quick transients that place no limits on speed or
articulation. What more could you want? – Excerpt by Eric Kirkland
Guitar World, 03/99 - Good Pluggin’

Despite the skinny profile, the George L’s cable produced a big, full sound
with a pronounced midrange. George L’s cable have won the approval of tone
connoisseur Eric Johnson, and if you’re trying to attain a warm, rich, violin-like
lead tone like his, you should give these cables a try. – Excerpt by Chris Gill
Guitar Buyer, 12/04 – George L’s in UK, No Solder, High Quality

A lot of the problems relating to guitar cables can be solved by making your
own. However, most of the hassle of making your own can be avoided by
using George L’s products.

It’s all based around a range of Solderless Plugs that come in various
varieties… Combine these with high-quality cable available in different lengths
right up to giant bulk spools and you’ll never be without the right cable again.
Guitar Player, 09/97 -  Spanning the Tone Gap, A Guitar Cable Shootout

Bean spill. Rather than make you wade through all this to find out what we
thought was the best-sounding cable, let’s just say that nothing beat the 20’
George L’s. With its capacitance measuring an incredibly low 418pf (the
highest was 1,150pf), this transparent-sounding cord was lively, immediate
and totally revealing of every guitar we used. It was also very quiet… If a
connection goes bad (the ultimate fate of all cables), all you do is cut the
damaged section… and you’re back in action. The George L’s system takes
the drudgery out of wiring a rack or pedal board, but the big payoff is how it
clarifies your sound. – Excerpt by Art Thompson
Bass Player, 12/99 - The Bucks Stop Here! The Year’s Best Bass Bargains

With George L’s Cables you can easily assemble exactly the lengths you need
for studio patches, effect-board, and other connections and other situations in
which the cable won’t move around much. Not only are George L’s cheap,
their simple assembly saves you time. – Excerpt by Bass Player Staff